Researching and Applying Metaphor in the Real World

Graham Low | University of York
Zazie Todd | University of Leeds
Alice Deignan | University of Leeds
Lynne Cameron | The Open University
ISBN 9789027223807 | EUR 95.00 | USD 143.00
ISBN 9789027287779 | EUR 95.00 | USD 143.00
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It has become increasingly clear that metaphor needs to be explored in terms of the social and discourse context in which it is used, especially where the aim is to address real-world problems. The notion of 'real world' metaphor research has been developed to describe this important area of investigation. This book starts by describing the nature and scope of real world metaphor research and then illustrates, through 17 detailed, mainly empirically-based studies, the different areas it can apply to, and different methodologies that can be employed. Research problems are explored in areas such as artificial intelligence, language teaching and learning, reconciliation dialogue, university lecture discourse, poetry and wine description. Methods include corpus analysis, experimentation, discourse analysis, cross-cultural analysis and genre analysis. In each case the empirical studies refer back to Gibbs's opening overview of real-world research. The result is an invaluable and cross-referenced collection of papers addressing real-world problems.
[Human Cognitive Processing, 26] 2010.  xii, 385 pp.
Publishing status: Available
Table of Contents
“Overall, this metaphor-researcher-friendly book makes a worthwhile theoretical and methodological contribution to researching metaphor in use, in social interaction, and in the real world.”
“[S]timulating overview of current and future research.”
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Main BIC Subject

CFD: Psycholinguistics

Main BISAC Subject

LAN009000: LANGUAGE ARTS & DISCIPLINES / Linguistics / General
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U.S. Library of Congress Control Number:  2010026150