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Publication details [#26554]

Abelen, Eric. 1993. The rhetorical structure of US-American and Dutch fund-raising letters. Text 13 (3) : 323–350.
Publication type
Article in journal
Publication language
English
Language as a subject
Place, Publisher
De Gruyter Mouton

Annotation

This comparative analysis of text structure in American and Dutch fund-raising letters from non-profit organizations shows that ideational and textual relations are used more often in Dutch letters, and interpersonal relations more often in American ones, which demonstrates the former's greater concern with clarity than with open persuasiveness.