2 results for "Promotional genres"
- How broadcasters enhance rapport with viewers in live streaming commerce: A genre-based discourse analysisXingsong Shi & Huanqin Dou | PRAG 33:4 (2022) pp. 592–617 | Article
- ‘A hypnotic viewing experience’. promotional features in the language of exhibition press announcementsCecilia Lazzeretti & Marina Bondi | PRAG 22:4 (2012) pp. 567–589 | Article