Mercedes Díez Prados
List of John Benjamins publications for which Mercedes Díez Prados plays a role.
Journal
ISSN 0213-2028 | E-ISSN 2254-6774
Articles
2021 Chapter 11. Paralinguistic resources in persuasive business communication in English and Spanish Discourse Studies in Public Communication, Crespo-Fernández, Eliecer (ed.), pp. 245–272 | Chapter
This study presents the results of research carried out to unveil how nonverbal paralinguistic signs are used in persuasive business communication in two parallel Spanish/British English corpora of TV entrepreneurial pitches. A specific analytic method has been developed to identify discrete… read more
2019 Chapter 12. Verbal and nonverbal engagement devices in business persuasive discourse: The elevator pitch Engagement in Professional Genres, Sancho Guinda, Carmen (ed.), pp. 217–242 | Chapter
The present chapter analyzes verbal and nonverbal engagement devices in four business pitches delivered by entrepreneurs in the British TV program Dragon’s Den. Taken for granted their eminently persuasive character, the purpose is to analyze the expression of engagement in verbal and nonverbal… read more
2016 The use of metaphor and evaluation as discourse strategies in pre-electoral debates: Just about winning votes Exploring Discourse Strategies in Social and Cognitive Interaction: Multimodal and cross-linguistic perspectives, Romano, Manuela and Maria Dolores Porto (eds.), pp. 215–244 | Article
The present chapter analyzes metaphor use in a Spanish pre-electoral debate and its interplay with evaluation. The metaphorical expressions found are cross-culturally contrasted with those from a previous study for English (Neagu 2013) to verify to what extent they are equivalent in English and… read more
2004 Contrastive discourse analysis: Argumentative text in English and Spanish Discourse Across Languages and Cultures, Moder, Carol Lynn and Aida Martinovic-Zic (eds.), pp. 267–283 | Article
2003 Evidentiality and the construction of writer stance in native and non-native texts Language and Function: To the memory of Jan Firbas, Hladký, Josef (ed.), pp. 223–235 | Article