The pictures in our pages
Intermedia visual agenda setting between the Associated Press and US newspapers
This exploratory study continues early first-level work on intermedia visual agenda setting, which asks what influences the visual
media agenda, and extends it into the third level of network analysis. The top visual agenda of the Associated Press is compared
to the top visual agenda of 45 U.S. newspapers (divided into three tiers of circulation) over two constructed weeks. Findings
indicate some transfer of the visual agenda at both the first and third levels. Additionally, the networked visual agenda has a
moderate significant correlation to all newspapers. Sports and local vs. national/international coverage are identified as key
aspects of authority over how the visual agendas are formed and transferred. While the AP places sports images high on the visual
agenda, newspapers relegate them to inside pages unless they are important events. Smaller-circulation papers put fewer
international topics on their front page than medium and high-circulation newspapers.
Article outline
- Literature review
- News agencies as a media source
- Intermedia agenda setting
- First level intermedia agenda setting
- Third level intermedia agenda setting
- Visual agenda setting
- Intermedia visual agenda setting
- Method
- Data collection and analysis
- Data analysis
- Results
- Discussion
- Conclusion
- Acknowledgements
-
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Cited by
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