Adapting Health Communication to Cultural Needs: Optimizing documents in South-African health communication on HIV and AIDS
Edited by Piet Swanepoel and Hans Hoeken
[Not in series, 140] 2008. v, 178 pp.
Piet Swanepoel
List of John Benjamins publications for which Piet Swanepoel plays a role.
Title
Subjects Communication Studies | Discourse studies | Pragmatics
Articles
2008 1. Optimizing health communication in South Africa: An introduction Adapting Health Communication to Cultural Needs: Optimizing documents in South-African health communication on HIV and AIDS, Swanepoel, Piet and Hans Hoeken (eds.), pp. 1–10 | Article
2008 6. Promoting VCT among South African students: Are we missing the message? Adapting Health Communication to Cultural Needs: Optimizing documents in South-African health communication on HIV and AIDS, Swanepoel, Piet and Hans Hoeken (eds.), pp. 89–105 | Article
Mass media campaigns promoting VCT (Voluntary Counselling and Testing) form a cornerstone of the efforts to curb the spread of HIV in South Africa. In this chapter the focus falls on determinants of South African students’ VCT uptake and on the efficacy of a brochure that aims to persuade them to… read more
2003 1.5 Dictionary typologies: A pragmatic approach A Practical Guide to Lexicography, Sterkenburg, Piet van (ed.), pp. 44–69 | Chapter
2003 Review of Kreuter, Farrell, Olevitch, Brennan & Rimer (2000): Document Design 4:3, pp. 282–284 | Review
1996 Review of Rey, Sager & de Bessé (1995): Essays on Terminology Terminology 3:1, pp. 177–179 | Review
1994 On the empirical adequacy of terminological concept theories: The case for prototype theory Terminology 1:2, pp. 253–275 | Article
The main purpose of this paper is to demonstrate that classical concept theories and hybrids thereof are empirically inadequate for the terminological analysis and description of concepts in a number of sciences. Examples of the classification and definition of minerals in the field of mineralogy… read more