Chapter 4
Turning the heart into a neighbour
(Re)framing Kosovo in Serbian political discourse
This chapter explores the role of conceptual metaphor and metonymy in the framing of Kosovo in the Serbian political discourse related to the EU-mediated negotiations on the normalization of Serbia–Kosovo relations. The analysis, set against the theoretical background of cognitive linguistics, shows that the Serbian political discourse under examination features conflicting metaphors for Kosovo and abounds in the toponymic capital for x metonymies in reference to the process participants. The findings concern the conceptual and evaluative nature of metaphors in political discourse, the discursive challenging of metaphor and metonymy appropriateness, the discursive emergence of alternative frames, the role of metaphor and metonymy in maintaining inequality in discourse, and the role of metonymy as an avoidance strategy in discourse.
Article outline
- 1.Introduction
- 2.Theoretical underpinnings
- 3.Contextual background
- 4.Data and analysis
- 5.Results and discussion
- 5.1Conflicting metaphors for Kosovo
- 5.2
Kosovo under metonymic disguise
- 5.3(Re)framing Kosovo in Serbian political discourse?
- 6.Conclusion
-
Notes
-
References
References (68)
References
Ball, Terence, James Farr, and Russell L. Hanson (eds.). 1989. Political Innovation and Conceptual Change. Editors’ Introduction, 1–5. Cambridge: Cambridge University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Barcelona, Antonio, Réka Benczes, and Francisco José Ruiz de Mendoza Ibáñez (eds.). 2011. Defining Metonymy in Cognitive Linguistics. Towards a Consensus View. Amsterdam/Philadelphia: John Benjamins.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Bataković, Dušan. 1992. “Kosovo and Metohija: A Historical Survey.” In The Migration of the Serbs and Montenegrins from Kosovo and Metohija (Results of the Survey Conducted in 1985–1986), ed. by Ruža Petrović and Marina Blagojević, 11–44. Belgrade: Serbian Academy of Sciences and Arts.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
BBC. 2013. "Serbia and Kosovo reach EU-brokered landmark accord”. BBC News, April 19, 2013.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Biernacka, Ewa. 2013. A Discourse Dynamics Investigation of Metonymy in Talk. PhD Dissertation, The Open University, UK.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Brdar-Szabó, Rita, and Mario Brdar. 2003. “Referential Metonymy across Languages: What Can Cognitive Linguistics and Contrastive Linguistics Learn from Each Other?” International Journal of English Studies, 3 (2): 85–105.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Cameron, Lynne, and Alice Deignan. 2006. “The Emergence of Metaphor in Discourse.” Applied Linguistics, 27: 671–690. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Cameron, Lynne, Robert Maslen, Zazie Todd, John Maule, Peter Stratton, and Neil Stanley. (2009). “The Discourse Dynamics Approach to Metaphor and Metaphor-led Discourse Analysis.” Metaphor and Symbol, 24 (2): 63–89. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Charteris-Black, Jonathan. 2004. Corpus Approaches to Critical Metaphor Analysis. Basingstoke: Palgrave Macmillan. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Chilton, Paul 1996. Security Metaphors: Cold War Discourse from Containment to Common House. New York: Peter Lang.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Chilton, Paul, and Mikhail Ilyin. 1993. “Metaphor in Political Discourse. The Case of the Common European House.” Discourse and Society 4 (7): 7–31. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Chilton, Paul, and George Lakoff. 1995. “Foreign Policy by Metaphor.” In Language and Peace, ed. by Christina Schäffner and Anita L. Wenden, 37–59. Aldershot: Dartmouth.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Cienki, Alan. 2007. “Frames, Idealized Cognitive Models, and Domains.” In The Oxford Handbook of Cognitive Linguistics, ed. by Dirk Geeraerts and Hubert Cuyckens, 170–187. Oxford: Oxford University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Entman, Robert M. 1993. “Framing: Toward Clarification of a Fractured Paradigm.” Journal of Communication 43 (4): 51–58. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Fillmore, Charles J. 1977. “Scenes-and-Frames Semantics.” In Linguistic Structures Processing, ed. by Antonio Zampolli, 55–81. Amsterdam: North-Holland Publishing Company.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Fillmore, Charles J. 1982. “Frame Semantics.” In Linguistics in the Morning Calm, The Linguistic Society of Korea, 111–137. Seoul: Hanshin.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Fillmore, Charles J. 1985. “Frames and the Semantics of Understanding.” Quaderni di Semantica, 6 (2): 222–254.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Fusaroli, Riccardo, and Simone Morgagni (eds). 2013. Conceptual Metaphor Theory: Thirty Years After. Journal of Cognitive Semiotics (special issue), V (1–2).![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Gibbs, Raymond W. 2011. “Evaluating Conceptual Metaphor Theory.” Discourse Processes 48 (8): 529–562. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Gibbs, Raymond W. 2017. Metaphor Wars: Conceptual Metaphor in Human Life. Cambridge: Cambridge University Press. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Gibbs, Raymond W., and Lynne Cameron. 2008. “The Socio-Cognitive Dynamics of Metaphor Performance.” Cognitive Systems Research, 9: 64–75. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Goffman, Erving. 1974. Frame Analysis: An Essay on the Organization of Experience. New York: Harper and Row.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Hart, Christopher. 2008. “Critical Discourse Analysis and Metaphor: Toward a Theoretical Framework.” Critical Discourse Studies, 5 (2): 91–106. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Hart, Christopher, and Dominik Lukeš (eds.). 2007. Cognitive Linguistics in Critical Discourse Analysis: Application and Theory. Newcastle: Cambridge Scholars Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Hayward, Katy. 2011. “Introduction: Political Discourse and Conflict Resolution.” In Political Discourse and Conflict Resolution: Debating Peace in Northern Ireland, ed. by Katy Hayward and Catherine O’Donnell, 1–15. New York: Routledge.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
I.C.J. Reports 2010. "Accordance with International Law of the Unilateral Declaration of Independence in Respect of Kosovo". Advisory Opinion, I.C.J. Reports 2010, p. 403.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Kaufman, Stuart J. 2001. Modern Hatreds: The Symbolic Politics of Ethnic Wars. Ithaca and London: Cornell University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Koller, Veronika. 2004. Metaphor and Gender in Business Media Discourse: A Critical Cognitive Study. Basingstoke: Palgrave Macmillan. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Kövecses, Zoltan. 2002. Metaphor: A Practical Introduction. Oxford and New York: Oxford University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Kövecses, Zoltan. 2005. Metaphor in Culture. Universality and Variation. Cambridge and New York: Cambridge University Press. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Kövecses, Zoltan, and Günter Radden. 1998. “Metonymy: Developing a Cognitive Linguistic View.” Cognitive Linguistics, 9 (1): 37–77. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Kuzmanović Jovanović, Ana. 2011. “Preserving the Integrity of National Identity: Metaphors for Kosovo in Serbian Political Discourse.” In Texas Linguistics Forum 54: 33–39. Proceedings of the Nineteenth Annual Symposium about Language and Society, Austin (April 15-17, 2011).![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Lakoff, George. 1991. “Metaphor and War: The Metaphor System Used to Justify War in the Gulf.” Peace Research 23: 25–32.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Lakoff, George. 1993. “The Contemporary Theory of Metaphor.” In Metaphor and Thought, ed. by Andrew Ortony (2nd edition), 202–251. Cambridge: Cambridge University Press. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Lakoff, George. 1999. “Metaphorical Thought in Foreign Policy: Why Strategic Framing Matters To the Global Interdependence Initiative.” Washington, DC: The Frameworks Institute.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Lakoff, George. 2004. Don’t Think of An Elephant! Know Your Values and Frame the Debate. White River Junction, VT: Chelsea Green Publishing Company.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Lakoff, George, and Mark Johnson. 1980. Metaphors We Live By. Chicago: Chicago University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Littlemore, Jeannette. 2015. Metonymy: Hidden Shortcuts in Language, Thought and Communication. Cambridge: Cambridge University Press. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Maalej, Zouhair. 2007. “Doing Critical Discourse Analysis with the Contemporary Theory of Metaphor: Towards a Discourse Model of Metaphor.” In Cognitive Linguistics and Critical Discourse Analysis, ed. by Christopher Hart and Dominik Lukeš, 132–158. Cambridge: Cambridge Scholars Publishing.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Minsky, Marvin. 1975. “A Framework for Representing Knowledge.” In The Psychology of Computer Vision, ed. by Patrick H. Winston, 211–277. New York: McGraw-Hill.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Müller, Cornelia. 2008. Metaphors. Dead and Alive, Sleeping and Waking. A Dynamic View. Chicago: University of Chicago Press. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Musolff, Andreas. 2004. Metaphor and Political Discourse: Analogical Reasoning in Debates about Europe, Basingstoke: Palgrave Macmillan. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Musolff, Andreas. 2006. “Metaphor Scenarios in Public Discourse.” Metaphor and Symbol, 21(1): 23–38. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Musolff, Andreas. 2012. “The Study of Metaphor as Part of Critical Discourse Analysis.” Critical Discourse Studies 9 (3): 301–310. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Musolff, Andreas, and Jorg Zinken (eds). 2009. Metaphor and Discourse, Basingstoke/New York: Palgrave Macmillan. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Pragglejaz. 2007. “MIP: A Method for Identifying Metaphorically Used Words in Discourse.” Metaphor and Symbol, 22 (1): 1–39. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Prelec, Marko. 2013. “The Kosovo-Serbia Agreement: Why Less is More”. International Crisis Group, Commentary/Europe & Central Asia, 7 May 2013.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Rasulić, Katarina. 2008. “Оn the Conceptualization of the European Union across EU Boundaries.” In ELLSSAC Proceedings – International Conference English Language and Literature Studies: Structures across Cultures, ed. by Katarina Rasulić and Ivana Trbojević, 315–327, Belgrade: Faculty of Philology.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Rasulić, Katarina. 2015. “Hiding behind Bologna: Metonymy, Metaphor and Conceptual Blurring in the Bologna Process Discourse.” Nasleđe, XII (32): 37–50. [Special Issue: English Language and Literature: Contemporary Perspectives
, ed. by Mirjana Mišković-Luković and Biljana Vlašković Ilić.]![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Reuters. 2013. “Serbia, Kosovo reach historic agreement to settle relations”, by Aleksandar Vasovic and Justyna Pawlak. Reuters, April 19, 2013.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
RT. 2014. “Putin: Crimea similar to Kosovo, West is rewriting its own rule book”. RT, 18 March 2014.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Santa Ana, Otto. 2002. Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discourse. Austin: University of Texas Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Semino, Elena. 2008. Metaphor in Discourse. Cambridge: Cambridge University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Semino, Elena, Zsófia Demjén, and Jane Demmen. 2016. “An Integrated Approach to Metaphor and Framing in Cognition, Discourse, and Practice, with an Application to Metaphors for Cancer.” Applied Linguistics,. 21 September 2016. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Smith, Anthony D. 1999. “Sacred Territories and National Conflict.” Israeli Affairs, 5: 13–29. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Stefanowitch, Anatol. 2006. “Corpus-Based Approaches to Metaphor and Metonymy.” In Corpus-Based Approaches to Metaphor and Metonymy, ed. by Anatol Stefanowitch and Stephan Gries, 1–16. Berlin/New York: Mouton de Gruyter.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Tannen, Deborah (ed.). 1993. Framing in Discourse. Oxford/New York: Oxford University Press.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Van Dijk, Teun A. 1993. “Principles of Critical Discourse Analysis”. Discourse and Society, 4 (2): 249–283. ![DOI logo](https://benjamins.com/logos/doi-logo.svg)
![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Van Dijk, Teun A. 1997. “What is Political Discourse Analysis?” In Political Linguistics, ed. by Jan Blommeart and Chris Bulcaen [Belgian Journal of Linguistics 11], 11–52. Amsterdam: John Benjamins.![Google Scholar](https://benjamins.com/logos/google-scholar.svg)
Cited by (3)
Cited by three other publications
Musolff, Andreas
2021.
The Nation as a Body or Person in Slavic L1-Language Samples: Russian, Ukrainian, Polish, Serbian, Croatian and Bulgarian. In
National Conceptualisations of the Body Politic [
Cultural Linguistics, ],
► pp. 113 ff.
![DOI logo](//benjamins.com/logos/doi-logo.svg)
Rasulić, Katarina & Mirjana Mišković-Luković
2020.
ŠTA SPAJA A ŠTA RAZDVAJA KOGNITIVNOLINGVISTIČKI I KONITIVNOPRAGMATIČKI PRISTUP METAFORI?.
Lipar :72
► pp. 11 ff.
![DOI logo](//benjamins.com/logos/doi-logo.svg)
This list is based on CrossRef data as of 29 june 2024. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers.
Any errors therein should be reported to them.