Part of
Colour Studies: A broad spectrumEdited by Wendy Anderson, Carole P. Biggam, Carole Hough and Christian Kay
[Not in series 191] 2014
► pp. 323–338
Edited by Wendy Anderson, Carole P. Biggam, Carole Hough and Christian Kay
[Not in series 191] 2014
► pp. 323–338
Referential meaning in basic and non-basic color terms
The chapter presents a linguistic analysis of the referential meanings in the semasiological structure of basic and non-basic color terms in a specific usage situation such as marketing. Although most linguistic studies share the assumption about the central role of the reference-related aspects in understanding the semantic structure of color words, the methods for accessing and operationalizing this type of meaning remain rather limited. We propose that a usage-based bottom-up analysis of referentially-enriched multimodal data can provide additional possibilities for modeling the semantics of basic and non-basic color terms. The analysis focuses on the referential range of individual color terms as a basis for identifying different types of color terms used in online marketing and discusses the implications for the semantic relations between color terms based on their referential overlap.
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Cited by (2)
Cited by two other publications
Geeraerts, Dirk, Dirk Speelman, Kris Heylen, Mariana Montes, Stefano De Pascale, Karlien Franco & Michael Lang
2023. Lexical Variation and Change, 
Lee, Choonkyu
2017. Typicality Knowledge and the Interpretation of Adjectives. In Compositionality and Concepts in Linguistics and Psychology [Language, Cognition, and Mind, 3], ► pp. 123 ff.
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